PROTOCOL:
URL
PERMANENCE
THE "FOREVER LINK": In the SQUADROID ecosystem, a URL is not merely a navigational address; it is a digital asset. It represents the unique identity of an entity within the Global Knowledge Graph.
"Once a URL is published and indexed, it is etched in stone. We do not change URLs. We do not 'migrate' URLs. We build them correctly the first time to last forever."
Search engines and AI models (LLMs) use URLs as unique identifiers.
- Changing a URL = Killing the old entity and forcing the system to "re-learn" the new one from scratch.
- Result: Loss of historical trust and authority.
PRESERVATION DYNAMICS
> 301_REDIRECT: DETECTED_SIGNAL_DECAY
> DIRECT_LINK: 100%_EQUITY_TRANSFER
> CRAWL_BUDGET: OPTIMIZED
While 301 redirects transfer some authority, they introduce latency and signal decay ("dampening effect"). Stable URLs respect the "crawl budget" of search bots by avoiding resource waste on processing redirects.
All new content and pages must adhere to these strict naming conventions to ensure longevity.
Avoid deep nesting.
BAD: /category/marketing/seo/2024/guide
GOOD: /blog/url-permanence-protocol
Never include temporal markers.
FORBIDDEN: /2025/01/update-v2
ALLOWED: /project-update-log
Strict syntax rules.
- Lowercase Only
- Hyphens, Not Underscores
- Concise Slugs
When creating new content (e.g., a new log or strategy page):
- Draft the Slug First: Determine the permanent URL before writing the HTML file.
- Verify Uniqueness: Ensure no collision with existing assets.
- Publish: Once live, the file name (`filename.html`) and its corresponding route are locked.
- [ ] Does the URL contain a date? (If YES -> REJECT)
- [ ] Does the URL contain a transient category? (If YES -> FLATTEN)
- [ ] Are words separated by hyphens? (If NO -> FIX)
- [ ] Is it all lowercase? (If NO -> FIX)
If a URL must change (e.g., legal reasons), it is a surgery, not a haircut.
> ACTION: UPDATE_INTERNAL_LINKS (GREP_CODEBASE)
> ACTION: MONITOR_404_LOGS